SMS, WhatsApp, or Email Daily Habits
Companies spend more on AI models and tools than they need to. Reduce Token Costs Messaging sends your team members one actionable idea per day, over SMS, WhatsApp, or Email. Every message is short enough to read in the elevator and specific enough to try before lunch. AI cost is a skills challenge before it is a technology problem. AI model token spend sets the ceiling. Daily habits set the floor. Companies may close the gap by adding AI tools or upgrading to premium model tiers. We close it by changing daily habits. Each team member selects their subscriber type at sign-up · Weaver, Mason, Smith, or Sage. We recognize that people come to AI from different starting points. Each subscriber (or the company/organization) selects the type that best supports group and personal priorities. Messaging content is tuned to that voice, vocabulary, and workflow context. A quick summary of the four subscriber types:
Weaver
For the person who uses AI inside tools they already know · the Perplexity tab, the Copilot pane in Word, the Gemini panel in Gmail. Weaver content addresses the daily habit of getting real value from AI without adding heavy new software to learn.
Mason
For the person building better workflows with AI · automating repetitive tasks, redesigning how a spreadsheet or CRM works, using AI to save the same 90 minutes every week. Mason content moves the reader from “I use AI sometimes” to “AI is doing this specific thing for me every day.”
Smith
For the IT technician, WordPress builder, network configurator, or troubleshooter who works alongside AI systems. Smith content addresses the operational side · when to trust AI output, how to spot cost anomalies, how to supervise AI agents that other teams built.
Sage
For the tech power user with strong preferences and daily practice. Sage content focuses on multi-model routing, avoiding single-provider dependence, agent scaling, and staying current with what the AI industry is actually shipping · not what the podcasts are talking about.
Subscribers can change types any time. This is a checkbox, not a ladder.
Base Pricing – SMS, WhatsApp, Email Messaging Base Subscription
Base coaching, SMS, WhatsApp, email: $5 per seat per month, billed annually, $50 per seat per year (10 months for 12). Minimum 10 seats.
A 14-day free trial starts September 15, 2026, each subscriber receives one habit message per day · tuned to subscriber type.
We batch upload from .csv or can provide a form for program entry.
Option Pricing
Executive Priority Brief · Option
Executive Priority Track (optional add-on): $10 additional per seat per month. Includes monthly persona, priority, sector personalization, Monthly Manager Update, and Quarterly Executive Brief.
ReduceTokenCosts Executive Priority Brief option is personalized coaching aligned to your company or organization priorities. Monthly personalization selection includes one or a combination of available options, for example:
- Customized company or organization personas, based on skills gaps, industry sector trends, or preferred models and approaches.
- Personalized Priority Track intake selecting from a Need/Want/Not Applicable checklist.
Once a month, you submit three to five company, organization, or industry-sector priorities through a shared form. The intake shapes what the team receives next month.
No other company sees your priorities or personas. They are held in a separated database per engagement. We do not access your organization.
Monthly management update:
- Arrives to the director-level or front-line supervisor running the day-to-day.
- Delivered as an Excel file on the 5th of the following month with a short cover letter and an invitation for interpretation.
- This is decision-making data to update messaging priorities.
- The manager returns their read and priority adjustments through the priority intake form (submitted on or before the 25th) so they land in the following month’s coaching.
Quarterly Executive brief:
- Arrives as a concise document on the 10th of the month following each quarter (April 10, July 10, October 10, January 10) with
- What shifted this quarter
- The narrative arc of the three months
- Participation and reach
- Where the patterns show strength
- Proposed guidance
Additional or Branded Channel · Option
Workplace channel setup (optional add-on): SMS, WhatsApp, and Email are included in Base pricing. Slack, Microsoft Teams, and other workplace channels are available for a $2,500 one-time setup fee. Standard configuration covers a single workspace with standard admin approval. Custom compliance review or multi-workspace routing is quoted separately.
Branded Strategy (optional add-on): Our product with your logo, color palette, and personas siloed in your own database. Your clients see your platform, we’re the infrastructure and operations underneath. $2,500 one-time setup fee.
Translation (optional add-on): Daily coaching messages delivered in an additional language of your choice. $2,500 one-time setup fee covers industry glossary, voice calibration, first 14 days of translated content, and Twilio and Meta approval for the second language. Ongoing cost is $2 per subscriber per month for single-language delivery, or $3 per subscriber per month for bilingual delivery (every message in English and the second language side by side), with a $50 minimum monthly charge per language. Contact us for regional dialect calibration, multi-language routing within a single buying organization, or languages with specialized compliance requirements.
Helpdesk Tickets · Option
Helpdesk (optional add-on): $10 per ticket. 10+ ticket packs $8 per ticket.
The Helpdesk Tickets Option gives your team a QUESTION channel that runs alongside the daily coaching. Any team member on the base subscription messages QUESTION followed by a question. Every question gets a human-reviewed reply within 24 hours, with the reviewer’s initials on every message.
How it works. Your team members message the Helpdesk QUESTION. Examples of questions that come through the channel:
- “Which model should I use for a 20-page contract review, and how do I structure the prompt?”
- “My team is duplicating work in ChatGPT and Claude. What is a reasonable way to pick one for a given task?”
Monthly Helpdesk rollup. On the 5th of the following month you receive an email summary of the Helpdesk Ticket activity for your team. The rollup aggregates question themes across the month without identifying individual team members: what kinds of questions came through, what patterns emerged, what shifted after the answers landed. The rollup is a short read: a page and a half, delivered as accessible email content and (optionally) as an attached PDF.
When the Helpdesk fits. You want a channel for the questions your team is already asking. You do not want to submit monthly priorities and you do not want a company-wide brief. You want a way to see the shape of AI usage questions in your organization without individual identifiability.
Learning Circle · Option
Learning Circle, standalone: $20 per seat per month or $200 per person per year.
Circles are small groups of 2 to 5 people, developing AI habits together. Circle members complete an onboarding form. We co-design their responses into one Circle persona with a shared tone, language, pacing, and ambition.
Circles include: a monthly Circle Challenge delivered on the 1st (for example, a dashboard, workflow, customer-facing tool, or internal automation); Tuesday and Thursday Circle texts throughout the month that support the current Challenge with clues, validators, and recommended approaches; daily habit coaching messages tuned to each Circle member’s subscriber type; 2 Circle-wide Helpdesk questions per month with 24-hour human review.